"Gene Gallagher Leads
the Newest GUESS Jeans Campaign"
Model & Musician at the Forefront
Photography by Rafael Pavarotti
The latest GUESS Jeans campaign features the multi-talented Gene Gallagher, who shines as both a model and musician. Known for his striking resemblance to his father, Liam Gallagher, Gene brings a unique blend of charisma and style to the campaign. His work with GUESS Jeans highlights his talent between the worlds of fashion and music.
Photographed by Rafael Pavarotti, the campaign brilliantly captures the essence of creative new voices featuring singer Beabadoobee, model-musician Gene Gallagher and model-poet Kai-Isaiah Jamal.
The classic GUESS Jeans styles, are made with the innovative GUESS AIRWASH™ technology since 2024, an eco-friendly and groundbreaking commitment in denim manufacturing, also described as "The Future Of Denim", assuring that both look and feel of GUESS Jeans are successfully achieved with significantly reduced water and energy consumption.
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